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The local product... ambition for a fixed market share and fierce competition from the importer
Economical 2023/04/15
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Samawah: Nafeh Al-Naji
Diwaniyah: Abbas Reda Al-Musawi
National products and industries seek to capture a fixed share of the local markets and improve the quality of the local product, but they face fierce competition amidst a huge amount of their imported counterparts.
There are major obstacles facing the marketing of local products, including flooding the market with importers from unknown origins with poor industries that do not conform to quality checks, compared to the costs and quality of the national product, which needs government support in order to compete and establish itself in the local markets amid fierce competition from the importer.
In this aspect, the head of the Muthanna Chamber of Industry, Faleh Al-Houtimi, indicated in an interview with "Al-Sabah" that the revitalization of the industry movement in its various sectors will contribute to increasing production as well as providing thousands of job opportunities, noting that the quality of the product is what gives confidence to the citizen and motivates him to circulate the national product. And preferring it over the imported one, most of which is characterized by poor quality.
The issue of quality is very important for local products to compete with their foreign counterparts, pointing to the importance of Iraqi industrialists' interest in improving the quality of their products and paying attention to packaging processes, which have recently witnessed amazing developments.
For more than two decades, the local industry has become almost non-existent, and the country's factories have ceased production due to many difficulties, which made Iraq dependent on imports in the first place for the majority of goods and commodities.
In this industrial context in Al-Muthanna Governorate, Farhan Bashir explains in a statement to "Al-Sabah" that if there had been government support, banking facilities, and loans with simple or no interest, there would have been more interest in factories and companies, and local production would have met most of the needs of the local market, setting an example with the acquisition of the Iraqi citizen. Today, most of the local dairy products are preferred over famous foreign brands, being fresh and free of preservatives, and at a price almost comparable to imported goods, but it is superior to them in quality.
But citizen Karim Ayesh had a different opinion, saying in an interview with "Al-Sabah": Citizens with limited income, when they find an imported commodity that has a difference, even if it is 1,000 dinars from its local counterpart, they buy it and do not think about the quality standard, as it is suitable Their purchasing power, which is what happened recently from their desire to acquire imported meat after its local counterpart witnessed an increase in its prices, reaching 20 thousand dinars per kilogram, while it does not exceed half of this price, which also applies to the rest of the imported goods, despite their declining quality and poor quality. Monitoring devices.
In a related context, the supervisory committees in Diwaniyah governorate intensified their outings to follow up the prices of foodstuffs in the local market, confirming the referral of a number of manipulative merchants to the judiciary.
The District Commissioner of Diwaniyah, Kazem Al-Jubouri, said in a statement to “Al-Sabah”: “Efforts to monitor the prices of foodstuffs, fruits, meat and vegetables in the local markets are continuing, revealing that a number of price manipulators have been seized and referred to the judiciary, warning of strict legal measures against the manipulators, calling on the oversight teams to activate their role and intensify her outings.
Edited by: Mostafa Majeed
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